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What factors should you consider before buying a Smartphone?

No matter who you are or what you do, it’s your pocket-sized link to the world. A good Smartphone helps you do more so you can be more. Here’s your ultimate guide to buying a Smartphone that’s best for you.

Operating System

An Operating System (OS) is a system software that helps devices such as mobile phones, tablets, and computers to run applications and programs. Among mobile phones, there are two major operating systems today: iOS and Android. 

IOS Background
  • Exclusively used by Apple to power their iPhones.
  • Pre-installed apps such as Apple Maps, Apple Music, FaceTime, Safari, and more.
  • App store: Over 1m downloadable apps.
  • Easy sync with other Apple devices (iPad, Apple Watch, Apple Mac and Apple TV)
  • Siri voice assistant
  • Limited Customisation
Android Background
  • Used by most brands such as Samsung, Google, Nokia, etc.
  • Pre-installed app such as Google Maps, Google Chrome, Google Drive, YouTube, Google Docs and more. 
  • Google Play Store: Over 1m downloadable apps.
  • Easy sync with other devices such as Android tablets and Google smart tech.
  • Google voice assistant.
  • Highly Open for Customisation.

Make memories for a lifetime with the right camera

One of the most important factors most of us consider while buying a mobile phone is whether it can take a good picture. The Smartphone camera plays an important role not just to get those social media-worthy shots but also, these days, to make yourself look presentable during a WFH call. 

Make memories for a lifetime with the right camera

Megapixel

Megapixel is a unit of image measurement. 1 megapixel is equivalent to one million pixels. A pixel is the smallest unit of a digital image. Multiple pixels come together to form an image, a video or anything that you see on a computer display.

Cameras are typically measured in megapixels MP. A camera with higher megapixels typically delivers larger photographs. However, MP is just one measure of a good camera. A good quality image is a combination of good sensor, good lens, and image processing software among others.

Never buy a Smartphone just for the number of megapixels its camera offers. Rather, look at the sensor quality, lens quality, and the ability to take great photos at lower light. Megapixel is important when you want to take a large image print or want to crop an image without compromising image quality.

Megapixel

Ultra-Wide-Angle Lens

Wide and ultra-wide lenses provide a unique perspective to your shots, allowing you to capture much wider scenes.

Ideal for landscape and cityscape photography.

Ultra-Wide-Angle Lens
Pop-up Selfie Camera

Pop-up Selfie Camera

Pop-up Selfie Camera and other motorised designs offer you more display and no notch while housing great features.

Ideal for selfie lovers and those who prefer bezel-less screens and no-notch offering an edge-to-edge screen for better viewing.

4K @ 60FPS

Ensures smooth recording of high quality 4K video at appreciable frame rates to provide a great viewing experience.

Ideal for YouTube Vloggers.

4K @ 60FPS
Multiple Camera Setup

Multiple Camera Setup

Dual cameras are now the normal, but several phones now have triple and quad-camera setups adding new dimensions to your photography.

Ideal for street and fashion influencers.

Optical Image Stabilisation

The Optical Image Stabilisation mechanism reduces blur in your photographs delivering better and crisper images 

Ideal for action photography and videography.

Optical Image Stabilisation

HDR

High Dynamic Range (HDR) helps capture photos that have a better dynamic range (shadows to highlights).

Ideal for capturing landscapes, outdoor portraits in sunlight and in heavily backlit scenes.

HDR

AI Camera

Artificial Intelligence removes all the hassle from photography - adjusting your settings in real time to provide stunning shots.

Ideal for professional photographers as it helps to enhance image in real time.

AI Camera
Burst Mode

Burst Mode

Capture those action-packed moments in vivid detail with Burst Mode.

Ideal for sports and wildlife photography.

Portrait Mode

Portrait Mode blurs the background of your images using Bokeh Effect and takes your selfies and portraits to the next level.

Ideal for subject photography.

Portrait Mode
Auto Focus

Auto Focus

Adjusts focus in real time to capture the immense detail in moving objects, making for stunning clarity.

Ideal for sports and wildlife photography.

Rise to the occasion with the right screen size!

Mobile phone screen size is measured diagonally and mostly in inches but also occasionally in centimetres. Big-screen phones are ubiquitous these days but a few devices also have a sub-six-inch display.

Rise to the occasion with the right screen size!

4-5 inch

Best suited for calling, basic web browsing, and basic social media usage. 

4-5 inch

Best suited for calling, basic web browsing, and basic social media usage. 

5-6 inch

Best suited for heavy web browsing, Email, heavy social media usage, basic gaming and editing.

5-6 inch

Best suited for heavy web browsing, Email, heavy social media usage, basic gaming and editing.  ​

6 inch and above

Best suited for heavy video editing, heavy gaming, split-screen work, e-reading, and watching movies. 

6 inch & above

Best suited for heavy video editing, heavy gaming, split-screen work, e-reading, and watching movies. 

Type of display

While there are various types of display panels, viewing angles and colour reproduction technology are important for a great viewing experience and for superior readability.

Colour reproduction refers to the ability of the display to reproduce the original colour of an image that you view on your phone. This is crucial when you’re taking photos and videos, or streaming your favourite film/show.

The viewing angle refers to the maximum angle one can view a mobile display with a clear visual performance. Beyond the stated viewing angle the image appears blurry, low contrast and low saturation.

Available in HD and Full HD resolution, this screen is best for basic web browsing, basic social media usage, etc. 

The viewing angle and colour reproduction ability of this display type is average.

LCD

Available in Full HD and FHD+ resolution, this screen is best for heavy web browsing, Email, heavy social media usage, basic gaming, and editing. 

The viewing angle and colour reproduction ability of this display type is good.

retina

Available in QHD and UHD resolution, this screen is best for heavy video editing, heavy gaming, split-screen work, e-reading, and watching movies. 

The viewing angle and colour reproduction ability of this display type is best.

oled

Available in Full HD, QHD and UHD resolution, this screen is best for video editing, gaming, split-screen work, e-reading, and watching movies.

The viewing angle and colour reproduction ability of this display type is really good.

amoled

Available in HD, Full HD and QHD resolution, this screen is best for video editing, gaming, e-reading, and watching movies.

The viewing angle and colour reproduction ability of this display type is extremely good.

super-retina

Make viewing great with the right refresh rate!

Simply put, Refresh Rate is the number of times the display of your screen is updated every second. Refresh Rate is calculated in Hz and higher the Refresh Rate, smoother your video viewing experience will be.

60 Hz | 90 Hz | 120 Hz and above 

60 Hz

Is best suited for calling, basic web browsing, and basic social media usage.

60 Hz

90 Hz

Is best suited for heavy web browsing, Email, heavy social media usage, basic gaming, and editing.

90 Hz

120 Hz and above

Is best suited for heavy video editing, heavy gaming, and watching movies.

120 Hz and above

Do what you love by choosing the right RAM!

Random Access Memory or RAM is the part of the phone where the Operating System, apps, and data that are currently in use are stored. The higher the RAM the faster your apps will open and the smoother they will run. It also helps in switching between multiple apps without facing any lag.

Random Access Memory or RAM
Up to 4 GB

Up to 4 GB

Is best suited for calling, basic web browsing, basic social media usage.

4 - 6 GB

4 - 6 GB

Is best suited for frequent web browsing, mailing, social media usage and basic gaming.

6 - 8 GB

6 - 8 GB

Is best suited for heavy video watching, gaming and e-reading.

8 - 10 GB

8 - 10 GB

Is best suited for heavy gaming, split-screen work, video editing.

10 - 12 GB

10 - 12 GB

Is best suited for heavy video watching, heavy gaming, video editing, and split-screen work.

Power your performance with the right processor!

Your Smartphone’s performance is linked to your processor. The processor enables everything you do on your phone: from browsing the internet, to streaming your favourite shows, or running your apps. The better your processor, the smoother your experience.

Processor
Qualcomm

Qualcomm

Industry leader in processors, known for Snapdragon, top-of-the-line build quality and performance. Classified into Series 4, Series 6, Series 7, and Series 8 with 5G support.

Mediatek

Mediatek

Taiwan based firm which produces great mid-range processors. Most prominent chipset range is the Helio and the Dimensity processors with 5G support.

Apple

Apple

Apple exclusively designs the chipsets for the ecosystem of its products. The latest A14 Bionic and A15 Bionic processors are 5G ready.

Qualcomm

Exynos

Samsung’s Exynos mobile processors cater to all its handsets: from the high-end Galaxy S models to the budget J series variants. The latest version, Exynos 2100, also supports 5G. 

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